Pipeline Capital and SEBRAE launch exclusive mapping of the startup ecosystem in Minas Gerais

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An unprecedented tool for the State is a guide to business and innovation opportunities  and confirms the presence of the data-driven concept in the most diverse categories of the map; information will be constantly updated

Pipeline Capital, a global mergers and acquisitions company focused on technology, which completed 10 years of operation this year, has just launched its unprecedented mapping of the startup ecosystem in Minas Gerais, carried out in partnership with SEBRAE Minas Gerais. The map initially points to the presence of more than 870 startups from Minas Gerais, being an important knowledge tool and a guide to business opportunities for the entire sector. The map can be accessed for free by clicking here.

The main differential of the tool is the division of startups into categories and clusters (subcategories), following the logic of the market, generating connection between companies and enhancing the generation of new businesses. On the map, companies can view their positioning, search for suppliers, analyze competitors or seek partnerships. The proposal is that the map is permanently updated, in order to follow the evolution of the ecosystem and the emergence of new startups.

The superintendent director of Sebrae Minas, Afonso Maria Rocha, points out that the study is part of one of the actions of Sebrae Open – Sebrae Minas’ collaborative innovation strategy, and generates important information for the promotion of innovative businesses and entrepreneurship. “The Scape Report comes to materialize, in a unique way, our support for this entire ecosystem that drives innovation and the future of Minas Gerais, being a valuable contribution to the evolution of the sector”, he highlights.

In the mapping, companies were grouped into 13 different categories, namely: Puretech (141), Martech (108), Fintech (103), Healthtech (93), Agtech (85), Edtech (76), Construtech / Real Estate (49 ), Retailtech (49), Logtech (45), RHtech (39), Adtech (25), Traveltech (13) and a final group of other Tech categories (49). Then, these same categories were divided into 73 clusters (subcategorizations).

According to the study, the five main cities in Minas Gerais where startups are located are: Belo Horizonte (62%), Uberlândia (9.8%), Juiz de Fora (4.1%), Nova Lima (3.7% ) and Santa Rita do Sapucaí (2.4%). The rest are spread across the state.

One of the highlights of the map is the concentration of the largest number of Puretech startups, companies that are, at their core, technology agnostic. The study points to the presence of 141 startups in this category, and, within this group, they are divided into: Digital Transformation (19), Games (8), Apps/Mobile Development (29), Vertical Management Software (38), Industry 4.0 & New Materials (35) and ISP / Cloud Providers (12). Next, the category with the highest concentration of startups is Martech (technology in marketing), with 108 companies; followed by Fintechs, financial technology companies, with 103 companies in the segment.

It is also worth mentioning the strength and explosion of the “Data” theme throughout the mapped ecosystem. In practically all categories, there are companies dedicated and specialized in this important vertical, the so-called “data driven companies”.

“The Minas Gerais Scape Report presents the current stage of startups in the State, with a complete and easy-to-read design of the entire ecosystem of this important market that only grows and takes on important proportions in promoting technology in our country”, comments Senior Partner at Pipeline Capital, Pyr Marcondes.

The full study can be accessed clicking here.

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